{"id":27664,"date":"2019-07-30T18:43:10","date_gmt":"2019-07-30T23:43:10","guid":{"rendered":"https:\/\/salesv4.aligntoday.com\/blog\/building-a-culture-of-transparency-and-accountability\/"},"modified":"2023-06-12T16:27:54","modified_gmt":"2023-06-12T21:27:54","slug":"building-a-culture-of-transparency-and-accountability","status":"publish","type":"post","link":"https:\/\/aligntoday.com\/blog\/building-a-culture-of-transparency-and-accountability\/","title":{"rendered":"What to Expect When Building a Culture of Transparency &#038; Accountability"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1\"><p>Businesses are making concerted efforts to improve transparency and accountability. It&#8217;s the key to building bilateral trust between leaders and their employees and is proven to have a tangible effect on retention, engagement, and productivity. In a market where skilled talent is in high demand and <a href=\"https:\/\/aligntoday.com\/blog\/why-you-should-be-investing-in-employee-retention\/\">turnover is costly<\/a>, these become increasingly important.<\/p>\n<p><span style=\"font-weight: 400;\">Figuring out where to start and how to embrace this can be a challenge. In his book, <a href=\"https:\/\/www.talentsquare.com\/blog\/book-summary-the-five-dysfunctions-of-a-team\/\"><i>The Five Dysfunctions of a Team<\/i><\/a>, management writer Patrick Lencioni highlights common issues that can plague teams in companies with a lack of transparency. If any of these afflictions exist in your organization, addressing them is step one.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">1. Absence of trust: A default to defensive behavior and reluctance to ask for help, overcome by practicing <\/span><a href=\"https:\/\/aligntoday.com\/blog\/vulnerability-brene-brown\/\"><span style=\"font-weight: 400;\">vulnerability<\/span><\/a><span style=\"font-weight: 400;\"> and greater team openness.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">2. Fear of conflict: When teams lack trust, members will avoid addressing critical issues in a healthy and productive way.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">3. Lack of commitment: With no discussion on how decisions are made, eliciting buy-in from team members becomes difficult. Solving this doesn\u2019t require consensus, just that everyone feels their voices have been heard in the decision-making process.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">4. Avoidance of accountability: Lack of team buy-in makes accountability impossible. Measuring progress and making team expectations visible is key to fixing this.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">5. Inattention to results: In teams that lack accountability, individuals will prioritize themselves over the team. Being clear on results and tying them to incentives is critical for maintaining team cohesion.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In organizations going through growth transitions, maintaining this focus, and addressing the Five Dysfunctions becomes progressively harder. According to Lencioni, \u201c<\/span><span style=\"font-weight: 400;\">Successful teamwork is not about mastering subtle, sophisticated theories, but rather about comb<\/span><span style=\"font-weight: 400;\">ining common sense with uncommon levels of discipline and persistence.\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Achieving the discipline necessary to foster this type of culture is a persistent challenge for leaders. Business writer <a href=\"https:\/\/www.anneloehr.com\/2017\/06\/08\/accountability-a-must-for-teamwork\/\">Anne Loeher<\/a> found that 93% of employees don\u2019t really understand what their organization is trying to accomplish. Additionally, 80% of people see accountability as punishing.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When employees can\u2019t tell the difference between accountability and punishment, keeping the team aligned behind goals becomes near impossible.\u00a0<\/span><\/p>\n<p><b>Accountability through transparency<\/b><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.litwiniuk.com\/lawyer-profiles\/fredric-litwiniuk\/\">Fred Litwiniuk<\/a>, president of <a href=\"https:\/\/www.litwiniuk.com\/\">Litwiniuk Injury lawyers<\/a>, implemented a system of transparency and accountability that revolutionized his organization\u2019s culture. \u201c<\/span><span style=\"font-weight: 400;\">Sometimes CEOs feel like, &#8216;Our people can\u2019t handle all this information. Or they can\u2019t be trusted with it. Or they won\u2019t like all this accountability,&#8217;\u201d Litwiniuk says. \u201cWe feel like, if that\u2019s the case, then we don\u2019t have the right people.\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The transparency wasn\u2019t for everyone, he says. \u201c<\/span><span style=\"font-weight: 400;\">Nobody\u2019s able to hide from the accountability,\u201d Litwiniuk explains. \u201cThat includes me. The entire leadership team holds ourselves accountable, as well. And when you have a culture like that &#8212; it scares away the people who want to hide and who don\u2019t want that accountability in their lives.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, those employees who understood the transformative power of radical accountability and transparency enjoyed a greater sense of purpose and ownership in their work. Litwiniuk says, \u201cGreat people love challenges, measurables, and goals.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In <\/span><i><span style=\"font-weight: 400;\">Five Dysfunctions<\/span><\/i><span style=\"font-weight: 400;\">, Patrick Lencioni writes, \u201cOnce we achieve clarity and buy-in, it is then that we have to hold each other accountable for what we sign up to do, for high standards of performance and behavior. And as simple as that sounds, most executives hate to do it, especially when it comes to a peer\u2019s behavior.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The only solution to the accountability problem is an organizational commitment to transparency that applies all the way equally from the c-suite to the front line. Lower-level employees are far more likely to buy into a system of transparency when they see the leadership team practices what they preach.\u00a0<\/span><\/p>\n<p><b>Transparency will transform your culture<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Ray Dalio, founder of the world\u2019s largest hedge fund Bridgewater Associates, thanks <\/span><a href=\"https:\/\/www.businessinsider.com\/bridgewater-ray-dalio-succession-radically-transparent-culture-2016-3\"><span style=\"font-weight: 400;\">radical transparency<\/span><\/a><span style=\"font-weight: 400;\"> for helping his company become a meritocracy where market-beating ideas flowed to the top. Transparency, Dalio says, \u201cbrings problems and weaknesses to the surface and allows people to see how they are dealt with, so it&#8217;s great for training people on how to deal with real problems.\u201d Returning to dysfunction #1, transparency forces greater trust, as issues can no longer simply be ignored. Additionally, when more people are aware of company challenges, you are widening the pool of potential solutions and solving problems faster.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Trust, accountability, and a focus on results don&#8217;t just drive execution, it also changes the way employees relate to their work. \u201cRecognition and acknowledgement are what we crave as humans,\u201d explains Business coach Neale Lewis. \u201cThat\u2019s no different for employees. If you are able to allow employees to feel they are doing meaningful work and are ensuring you recognize the contributions they are making, then they are probably going to be massively more engaged than organizations that don\u2019t do that.\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In a world where <\/span><a href=\"https:\/\/www.inc.com\/marcel-schwantes\/research-why-70-percent-of-employees-arent-working-to-their-full-potential-comes-down-to-1-simple-reason.html\"><span style=\"font-weight: 400;\">70% of employees<\/span><\/a><span style=\"font-weight: 400;\"> are currently disengaged, the impact of this increased engagement can be massive. Accountability doesn\u2019t just become about driving results; it actually drives employee happiness. Transparency also fosters greater engagement. In an <a href=\"https:\/\/hbr.org\/resources\/pdfs\/comm\/achievers\/hbr_achievers_report_sep13.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">HBR engagement survey<\/a>, employees overwhelmingly said they were most engaged when leadership gave frequent updates and openly shared company strategy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some companies may be able to drive this accountability and transparency without a formal system. However, in organizations implementing a new strategic plan, undergoing management change, or working across several locations, the right software can help accomplish this transformation and accelerate the roll out through the organization.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Litwiniuk gave his entire company visibility into company priorities and progress by putting his whole organization on Align. <\/span><span style=\"font-weight: 400;\">This full-scale roll-out, Litwiniuk says, \u201chad a ton to do with our success on these goals because it meant everyone could see real-time data on the benchmarks at any moment throughout the year.\u201d<\/span><\/p>\n<p><strong>Making a cultural impact with Align<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Align\u2019s <a href=\"https:\/\/aligntoday.com\/goal-setting-and-tracking\/\">goal tracking<\/a> and communication tools push organizations to address the first three dysfunctions. A commitment by the C-suite to transparency and accountability reverberates through the organization and reinforces that commitment. People can begin to feel the positive effects of transparency and in turn, see greater results to their bottom line.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As executive business coach Neale Lewis says, \u201cAlign is all about alignment and execution. And a big part of those two components is a culture of accountability. That\u2019s what Align does for my clients &#8212; it makes creating a culture of accountability so much easier.\u201d\u00a0<\/span><\/p>\n<hr \/>\n<p><span style=\"font-weight: 400;\">If you\u2019re interested in a software that creates transparency and accountability in your organization, <a href=\"https:\/\/aligntoday.com\/product\/demo\/\">sign up for a demo<\/a> of Align with an advisor today!\u00a0<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":33,"featured_media":13881,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[275,268,279,103,251,79,80,66,270,272,274,276],"tags":[139,83,140,94],"class_list":["post-27664","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-accountability","category-alignment","category-change-management","category-communication","category-culture","category-employee-engagement","category-engagement","category-goal-alignment","category-goals","category-management","category-performance-management","category-transparency","tag-accountability","tag-communication","tag-employees","tag-workplace-culture"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.3.1 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What to Expect When Building a Culture of Transparency &amp; Accountability<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/aligntoday.com\/blog\/building-a-culture-of-transparency-and-accountability\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What to Expect When Building a Culture of Transparency &amp; Accountability\" \/>\n<meta property=\"og:url\" content=\"https:\/\/aligntoday.com\/blog\/building-a-culture-of-transparency-and-accountability\/\" \/>\n<meta property=\"og:site_name\" content=\"Align\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/alignme\" \/>\n<meta property=\"article:published_time\" content=\"2019-07-30T23:43:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-12T21:27:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/aligntoday.com\/wp-content\/uploads\/2019\/07\/Building-a-Culture-of-Transparency-and-Accountability.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"837\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Haley Pegg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@aligntoday\" \/>\n<meta name=\"twitter:site\" content=\"@aligntoday\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/aligntoday.com\/blog\/building-a-culture-of-transparency-and-accountability\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/aligntoday.com\/blog\/building-a-culture-of-transparency-and-accountability\/\"},\"author\":{\"name\":\"Haley Pegg\",\"@id\":\"https:\/\/aligntoday.com\/#\/schema\/person\/3218ee7a8845b33a16fd03d7bcd5ac1c\"},\"headline\":\"What to Expect When Building a Culture of Transparency &#038; 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