{"id":27661,"date":"2019-07-23T21:13:38","date_gmt":"2019-07-24T02:13:38","guid":{"rendered":"https:\/\/salesv4.aligntoday.com\/blog\/the-twelve-accelerators-of-alignment\/"},"modified":"2019-07-23T21:13:38","modified_gmt":"2019-07-24T02:13:38","slug":"the-twelve-accelerators-of-alignment","status":"publish","type":"post","link":"https:\/\/aligntoday.com\/blog\/the-twelve-accelerators-of-alignment\/","title":{"rendered":"Webinar Recap: &#8220;The Twelve Accelerators of Alignment&#8221; with Dave Ramos"},"content":{"rendered":"\n<p><img decoding=\"async\" class=\"lazyload alignnone  wp-image-4865\" src=\"https:\/\/aligntoday.com\/wp-content\/uploads\/2019\/07\/Align_Webinar_DaveRamos_7-23-19_600x200-01-1.png\" data-orig-src=\"https:\/\/aligntoday.com\/wp-content\/uploads\/2019\/07\/Align_Webinar_DaveRamos_7-23-19_600x200-01-1.png\" alt=\"\" width=\"582\" height=\"194\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27582%27%20height%3D%27194%27%20viewBox%3D%270%200%20582%20194%27%3E%3Crect%20width%3D%27582%27%20height%3D%27194%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/aligntoday.com\/wp-content\/uploads\/2019\/07\/Align_Webinar_DaveRamos_7-23-19_600x200-01-1-200x67.png 200w, https:\/\/aligntoday.com\/wp-content\/uploads\/2019\/07\/Align_Webinar_DaveRamos_7-23-19_600x200-01-1-300x100.png 300w, https:\/\/aligntoday.com\/wp-content\/uploads\/2019\/07\/Align_Webinar_DaveRamos_7-23-19_600x200-01-1-400x133.png 400w, https:\/\/aligntoday.com\/wp-content\/uploads\/2019\/07\/Align_Webinar_DaveRamos_7-23-19_600x200-01-1-600x200.png 600w, https:\/\/aligntoday.com\/wp-content\/uploads\/2019\/07\/Align_Webinar_DaveRamos_7-23-19_600x200-01-1-768x256.png 768w, https:\/\/aligntoday.com\/wp-content\/uploads\/2019\/07\/Align_Webinar_DaveRamos_7-23-19_600x200-01-1-800x267.png 800w, https:\/\/aligntoday.com\/wp-content\/uploads\/2019\/07\/Align_Webinar_DaveRamos_7-23-19_600x200-01-1-1024x342.png 1024w, https:\/\/aligntoday.com\/wp-content\/uploads\/2019\/07\/Align_Webinar_DaveRamos_7-23-19_600x200-01-1.png 1199w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 582px) 100vw, 582px\" \/><\/p>\n<p>In his second webinar for Align (see Part 1 <a href=\"https:\/\/aligntoday.com\/blog\/recapping-unleashing-the-accelerating-power-of-alignment-with-dave-ramos\/\">here<\/a>), Dave Ramos, CEO of <a href=\"https:\/\/www.shiftpoints.com\/\">SHIFTPOINTS<\/a> strategy coaching, breaks down &#8220;The Twelve Accelerators&#8221;, critical factors of alignment every company must get right to unify their organization and find success. During the webinar Dave:\u00a0\u00a0<\/p>\n<ul>\n<li>Defines these twelve things,<\/li>\n<li>Provides examples of companies who got them right<\/li>\n<li>Poses questions leaders at any kind of organization should ask themselves.<\/li>\n<\/ul>\n<p>For more information, check out Dave&#8217;s upcoming book, <a href=\"https:\/\/www.shiftpoints.com\/drive-one-direction\">&#8220;Drive One Direction: How to Unleash the Accelerating Power of Alignment&#8221;.<\/a>\u00a0<\/p>\n<p>To hear about future webinars from Align, subscribe to <a href=\"https:\/\/aligntoday.com\/newsletter\/\">weekly newsletter<\/a>. And if you&#8217;re not already using software to build alignment in your organization, <a href=\"https:\/\/aligntoday.com\/product\/demo\/\">schedule a demo<\/a> with us today!\u00a0<\/p>\n<p><strong>Full Webinar Video:\u00a0<\/strong><\/p>\n<p><div class=\"video-shortcode\"><iframe title=\"&quot;12 Accelerators of Alignment&quot;: Webinar Featuring Dave Ramos\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/wjRZGVJs0MQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/div><\/p>\n<p>As a summary, &#8220;The Twelve Accelerators&#8221; are described below.\u00a0<\/p>\n<table style=\"border-collapse: collapse; width: 0%; height: 359px;\">\n<tbody>\n<tr style=\"height: 23px;\">\n<td style=\"width: 34.4828%; height: 23px;\"><strong>Accelerator\u00a0<\/strong><\/td>\n<td style=\"width: 65.5172%; height: 23px;\"><strong>Key Insight<\/strong><\/td>\n<\/tr>\n<tr style=\"height: 23px;\">\n<td style=\"width: 34.4828%; height: 23px;\">ONE TEAM<\/td>\n<td style=\"width: 65.5172%; height: 23px;\">Alignment starts at \u201cthe top\u201d \u2026 a misaligned executive team will never create an aligned company.<\/td>\n<\/tr>\n<tr style=\"height: 23px;\">\n<td style=\"width: 34.4828%; height: 23px;\">ONE THING<\/td>\n<td style=\"width: 65.5172%; height: 23px;\">\n<p>You must be good at lots of things \u2026 but the way to win is to become differentiatingly great at One Thing.<\/p>\n<\/td>\n<\/tr>\n<tr style=\"height: 23px;\">\n<td style=\"width: 34.4828%; height: 23px;\">ONE VISION<\/td>\n<td style=\"width: 65.5172%; height: 23px;\">There are many different ways to articulate a vision: the visionary vision, the inspiring vision, the ambition, or the BHAG.<\/td>\n<\/tr>\n<tr style=\"height: 23px;\">\n<td style=\"width: 34.4828%; height: 23px;\">ONE MISSION<\/td>\n<td style=\"width: 65.5172%; height: 23px;\">Mission statements are the \u201cRodney Dangerfield\u201d of alignment, but many exemplar companies used them effectively.<\/td>\n<\/tr>\n<tr style=\"height: 23px;\">\n<td style=\"width: 34.4828%; height: 23px;\">ONE CODE<\/td>\n<td style=\"width: 65.5172%; height: 23px;\">Values are extremely important, but many employees are cynical about them. They must be more than just words on posters.<\/td>\n<\/tr>\n<tr style=\"height: 23px;\">\n<td style=\"width: 34.4828%; height: 23px;\">ONE BRAND<\/td>\n<td style=\"width: 65.5172%; height: 23px;\">You must develop a compelling brand promise \u2026 and then you must align everyone and everything to deliver it.<\/td>\n<\/tr>\n<tr style=\"height: 23px;\">\n<td style=\"width: 34.4828%; height: 23px;\">ONE STRATEGY<\/td>\n<td style=\"width: 65.5172%; height: 23px;\">Your corporate strategy must precisely answer five questions: who, what, where, how much, and how.<\/td>\n<\/tr>\n<tr style=\"height: 23px;\">\n<td style=\"width: 34.4828%; height: 23px;\">ONE PORTFOLIO<\/td>\n<td style=\"width: 65.5172%; height: 23px;\">Customers love products that are tightly aligned into an integrated portfolio.<\/td>\n<\/tr>\n<tr style=\"height: 23px;\">\n<td style=\"width: 34.4828%; height: 23px;\">ONE WAY<\/td>\n<td style=\"width: 65.5172%; height: 23px;\">You must identify, optimize, and institutionalize your mission critical processes.<\/td>\n<\/tr>\n<tr style=\"height: 23px;\">\n<td style=\"width: 34.4828%; height: 23px;\">ONE WOW!<\/td>\n<td style=\"width: 65.5172%; height: 23px;\">Developing and delivering a standardized experience makes customers say \u201cWow!\u201d<\/td>\n<\/tr>\n<tr style=\"height: 43px;\">\n<td style=\"width: 34.4828%; height: 43px;\">ONE PLAN<\/td>\n<td style=\"width: 65.5172%; height: 43px;\">Fast-lane companies have dynamic planning and strategy management systems.<\/td>\n<\/tr>\n<tr style=\"height: 63px;\">\n<td style=\"width: 34.4828%; height: 63px;\">EVERYONE<\/td>\n<td style=\"width: 65.5172%; height: 63px;\">Alignment starts with One Team \u2026 but you must apply talent management disciplines to align EveryOne!<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><a href=\"https:\/\/aligntoday.com\/wp-content\/uploads\/2019\/07\/SHIFTPOINTS-Speed-Reading-The-Twelve-Accelerators-1.pdf\">SHIFTPOINTS-Speed-Reading-The-Twelve-Accelerators<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":33,"featured_media":13884,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[268,63,70,87,280,271,286,77,74,146],"tags":[69,68,350,160],"class_list":["post-27661","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alignment","category-bhag","category-business-planning","category-business-success","category-coaching","category-growth","category-strategic-planning","category-strategy","category-team-alignment","category-webinars","tag-alignment","tag-strategic-planning","tag-webinar-recap","tag-webinars"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.3.1 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Webinar Recap: &quot;The Twelve Accelerators of Alignment&quot; 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