{"id":14496,"date":"2019-03-30T01:21:01","date_gmt":"2019-03-30T06:21:01","guid":{"rendered":"https:\/\/aligntoday.com\/?page_id=14496"},"modified":"2023-06-12T16:23:06","modified_gmt":"2023-06-12T21:23:06","slug":"hagerty","status":"publish","type":"page","link":"https:\/\/aligntoday.com\/success-stories\/hagerty\/","title":{"rendered":"Align Helps Rapidly Growing Hagerty Group Stay Aligned, Coordinated, and Focused"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-margin-bottom:25px;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_3_5 3_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:60%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.6333333333333%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.6333333333333%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-text-color:#58585a;\"><h1 class=\"title-heading-left\" style=\"margin:0;\">Align Helps Rapidly Growing Hagerty Group Stay Aligned, Coordinated, and Focused<\/h1><\/div><div class=\"fusion-text fusion-text-1\"><p>As a CEO of 20 years and former <a href=\"https:\/\/www.cnbc.com\/2015\/11\/17\/globe-newswire-ypo-names-mckeel-hagerty-2016-2017-international-chairman.html\">Chairman of the Global Board of Directors for\u00a0YPO,<\/a> McKeel Hagerty knew the importance of implementing good business habits in a scaling business. When his company needed new tools to manage their fast growth, he implemented using Align to power strategic initiatives.<\/p>\n<p>Align helps Hagerty keep rapidly diversifying business units focused on common goals.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_5 2_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:40%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.45%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.45%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"text-align:right;--awb-max-width:600px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none rounded-image\" class=\"image-magnify\" class=\"image-scroll\"><img decoding=\"async\" width=\"800\" height=\"800\" title=\"scottsdale-auction-week-2017_800x800_acf_cropped\" src=\"https:\/\/aligntoday.com\/wp-content\/uploads\/2020\/09\/scottsdale-auction-week-2017_800x800_acf_cropped.jpg\" data-orig-src=\"https:\/\/aligntoday.com\/wp-content\/uploads\/2020\/09\/scottsdale-auction-week-2017_800x800_acf_cropped.jpg\" alt class=\"lazyload img-responsive wp-image-14499\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27800%27%20height%3D%27800%27%20viewBox%3D%270%200%20800%20800%27%3E%3Crect%20width%3D%27800%27%20height%3D%27800%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/aligntoday.com\/wp-content\/uploads\/2020\/09\/scottsdale-auction-week-2017_800x800_acf_cropped-200x200.jpg 200w, https:\/\/aligntoday.com\/wp-content\/uploads\/2020\/09\/scottsdale-auction-week-2017_800x800_acf_cropped-400x400.jpg 400w, https:\/\/aligntoday.com\/wp-content\/uploads\/2020\/09\/scottsdale-auction-week-2017_800x800_acf_cropped-600x600.jpg 600w, https:\/\/aligntoday.com\/wp-content\/uploads\/2020\/09\/scottsdale-auction-week-2017_800x800_acf_cropped.jpg 800w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 800px) 100vw, 600px\" \/><\/span><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container align-testimonial-single nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center\" style=\"max-width:calc( 1200px + 30px );margin-left: calc(-30px \/ 2 );margin-right: calc(-30px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_5 1_5 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:20%;--awb-margin-top-large:0px;--awb-spacing-right-large:15px;--awb-margin-bottom-large:20px;--awb-spacing-left-large:15px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:15px;--awb-spacing-left-medium:15px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:15px;--awb-spacing-left-small:15px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-margin-right:0px;--awb-max-width:250px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none rounded-image\" class=\"image-magnify\" class=\"image-scroll\"><img decoding=\"async\" width=\"300\" height=\"300\" title=\"mckeel-hagerty-300&#215;300\" src=\"https:\/\/aligntoday.com\/wp-content\/uploads\/2020\/09\/mckeel-hagerty-300x300-1.png\" data-orig-src=\"https:\/\/aligntoday.com\/wp-content\/uploads\/2020\/09\/mckeel-hagerty-300x300-1-300x300.png\" alt class=\"lazyload img-responsive wp-image-14118\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27300%27%20height%3D%27300%27%20viewBox%3D%270%200%20300%20300%27%3E%3Crect%20width%3D%27300%27%20height%3D%27300%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/aligntoday.com\/wp-content\/uploads\/2020\/09\/mckeel-hagerty-300x300-1-200x200.png 200w, https:\/\/aligntoday.com\/wp-content\/uploads\/2020\/09\/mckeel-hagerty-300x300-1.png 300w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 800px) 100vw, 300px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_2_5 2_5 fusion-flex-column\" style=\"--awb-bg-color:#ffffff;--awb-bg-color-hover:#ffffff;--awb-bg-size:cover;--awb-width-large:40%;--awb-margin-top-large:0px;--awb-spacing-right-large:15px;--awb-margin-bottom-large:20px;--awb-spacing-left-large:0;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:15px;--awb-spacing-left-medium:15px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:15px;--awb-spacing-left-small:15px;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\" style=\"--awb-text-font-family:&quot;Barlow&quot;;--awb-text-font-style:normal;--awb-text-font-weight:400;\"><p>When you\u2019re growing fast, it\u2019s easy to get distracted. Align keeps us hyper-focused on our individual and strategic goals.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-six\" style=\"--awb-margin-bottom:0px;\"><h6 class=\"title-heading-left\" style=\"margin:0;\">McKeel Hagerty, CEO<\/h6><\/div><div class=\"fusion-image-element \" style=\"--awb-margin-top:40px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-3 hover-type-none\" class=\"image-magnify\" class=\"image-scroll\"><img decoding=\"async\" width=\"300\" height=\"70\" title=\"hagerty-bw\" src=\"https:\/\/aligntoday.com\/wp-content\/uploads\/2018\/10\/hagerty-bw.jpg\" data-orig-src=\"https:\/\/aligntoday.com\/wp-content\/uploads\/2018\/10\/hagerty-bw-300x70.jpg\" alt class=\"lazyload img-responsive wp-image-11447\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271242%27%20height%3D%27290%27%20viewBox%3D%270%200%201242%20290%27%3E%3Crect%20width%3D%271242%27%20height%3D%27290%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/aligntoday.com\/wp-content\/uploads\/2018\/10\/hagerty-bw-200x47.jpg 200w, https:\/\/aligntoday.com\/wp-content\/uploads\/2018\/10\/hagerty-bw-400x93.jpg 400w, https:\/\/aligntoday.com\/wp-content\/uploads\/2018\/10\/hagerty-bw-600x140.jpg 600w, https:\/\/aligntoday.com\/wp-content\/uploads\/2018\/10\/hagerty-bw-800x187.jpg 800w, https:\/\/aligntoday.com\/wp-content\/uploads\/2018\/10\/hagerty-bw-1200x280.jpg 1200w, https:\/\/aligntoday.com\/wp-content\/uploads\/2018\/10\/hagerty-bw.jpg 1242w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1024px) 100vw, (max-width: 800px) 100vw, 600px\" \/><\/span><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start\" style=\"max-width:1224px;margin-left: calc(-2% \/ 2 );margin-right: calc(-2% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:0.98%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:0.98%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:0.98%;--awb-spacing-left-medium:0.98%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:0.98%;--awb-spacing-left-small:0.98%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-3\"><section class=\"full-width full-width-text ContentPiece\">\n<div class=\"Container\">\n<h2>About Hagerty<\/h2>\n<p><a href=\"https:\/\/www.hagerty.com\/\">Hagerty<\/a> is the world\u2019s largest provider of specialty insurance to vintage vehicle enthusiasts. They employ more than 1,100 people, have offices in the United States, Canada, Germany, and the United Kingdom, and insure over 1.4 million vehicles.<\/p>\n<p>The company was started by Frank and Louise Hagerty in 1984 as an insurer of classic wooden boats. In 1991, they refocused the business on classic cars. Today, Hagerty insures everything from entry-level enthusiast vehicles to multi-million-dollar one-of-a-kind collectible cars.<\/p>\n<p>McKeel Hagerty, son of Frank and Louise, took over as CEO in 1997. At the time, the company had just 50 employees. McKeel has led the company\u2019s expansion and evolution into both an automotive lifestyle brand dedicated to the love and protection of driving and the world\u2019s largest provider of specialty insurance to vintage vehicle enthusiasts.<\/p>\n<p>In addition to insurance, Hagerty is home to:<\/p>\n<ul>\n<li>Hagerty Drivers Club, the world\u2019s largest community for automotive enthusiasts.<\/li>\n<li>Hagerty, the magazine, which is among the highest circulation car magazines in the country.<\/li>\n<li>\u201cThe Barn Find Hunter,\u201d one of the most popular automobile focused shows on YouTube with nearly 700,000 subscribers.<\/li>\n<li>DriveShare, the nation\u2019s only peer-to-peer classic vehicle rental marketplace.<\/li>\n<li>MotorsportReg.com, North America\u2019s largest motorsport membership and event management system.<\/li>\n<\/ul>\n<h2><\/h2>\n<h2 class=\"Font__title Font__title--alt\">Hagerty and The Rockefeller Habits<\/h2>\n<p>To keep his rapidly expanding business aligned, Hagerty implemented the \u201cRockefeller Habits,\u201d a management system popularized by Verne Harnish. One of the key components of the Rockefeller Habits is the One-Page Strategic Plan.<\/p>\n<p>Here is how Verne describes the One-Page Strategic Plan (OPSP), \u201cThe bigger your company gets, and the faster it\u2019s growing, the harder it is to get everyone on the same page. The problem, of course, is that there isn\u2019t a single page around which to align.\u201d<\/p>\n<p>The One-Page Strategic Planning process helps Hagerty confront the critical issues, debate potential strategies, evaluate alternatives, set priorities, and allocate resources. This starts with strong leadership, and Hagerty has very clearly defined goals and priorities.<\/p>\n<p>Some of the other components of the Rockefeller Habits include quarterly meetings, clear key performance indicators, and daily huddles.<\/p>\n<p>\u201cRockefeller Habits take all the best business practices and rolls them into clear steps,\u201d explained Hagerty. \u201cThe Rockefeller Habits, like life, require daily doses of energy to work. If a company is not prepared to 100 percent commit to executing the habits, the effectiveness can slip away.\u201d<\/p>\n<h2><\/h2>\n<h2 class=\"Font__title Font__title--alt\">Hagerty and Align<\/h2>\n<p>Hagerty uses software from Align\u00a0to implement the Rockefeller Habits at scale. They first implemented the Align software in the third quarter of 2017, starting with the executive team.\u00a0Over time, they have cascaded the tool throughout the organization and currently have over 350 employees using Align. Hagerty expects to double that number in 2019.<\/p>\n<p>First, Hagerty uses Align to document and communicate the One-Page Strategic Plan, which outlines their five corporate priorities. This is updated quarterly and is visible to all employees.<\/p>\n<p>In addition, Hagerty employees are using Align to track progress on over 600 individual priorities. In some cases, these are directly aligned with one of the top five corporate priorities. In other cases, these priorities are aligned \u201corganizationally\u201d with individual priorities rolling up to their manager\u2019s priorities.<\/p>\n<p>To ensure that all managers stay connected, Hagerty conducts a monthly business update meeting for all Hagerty managers. The information for this meeting comes directly from Align. They even create a video called \u201cOn the Same Page\u201d to help communicate their priorities.<\/p>\n<p>Hagerty also uses Align\u2019s Daily Huddles feature. Currently, Hagerty has 77 Daily Huddles established in Align. In the huddle meeting, each employee must share his or her Number One Priority for the day. These are documented in Align, and during the following day\u2019s huddle, employees must report whether they accomplished it.<\/p>\n<p>\u201cPeople feel so much more connected now,\u201d explained Emily Wilbert, Hagerty\u2019s Senior Manager of Strategy Operations. \u201cThere is no way we could have scaled the Rockefeller Habits without the Align system.\u201d<\/p>\n<h2><\/h2>\n<h2 class=\"Font__title Font__title--alt\">Benefits of Align<\/h2>\n<p>Using Align to implement the Rockefeller Habits has produced tremendous benefits for Hagerty.<\/p>\n<p>First, Align allows Hagerty to implement the Rockefeller Habits at scale. It provides a single, cloud-based system that stores all of the plans, goals, priorities, Key Performance Indicators, Daily Huddle reports, and more. Since it is cloud-based, employees from all of Hagerty\u2019s locations can easily use the system. Many employees use the Align app on their phone.<\/p>\n<p>Second, Align creates a culture of transparency and accountability. Since everyone can see the One-Page Strategic Plan, they can align their goals with the corporate priorities. In addition, since everyone can see everyone else\u2019s priorities, it improves trust, collaboration, and teamwork. \u201cEveryone from the top executive to the entry level employee knows the purpose of the company and how they\u2019re responsible for helping achieve it,\u201d explained McKeel Hagerty. \u201cAlign makes that possible.\u201d<\/p>\n<p>Third, Align improves execution. Before implementing the system, Hagerty could only <i>hope<\/i> that everyone\u2019s goals are aligned. Now, they can track\u2014and measure\u2014<a href=\"https:\/\/aligntoday.com\/blog\/how-to-achieve-goal-alignment-in-your-organization\/\">goal alignment<\/a>. They can also measure the status of those goals across the entire organization in real-time.<\/p>\n<p>Finally, Hagerty has grown 60 percent faster over the past 15 months through the culmination of a number of initiatives fueled in part by tech investments like Align.<\/p>\n<\/div>\n<\/section>\n<\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hagerty utilizes Align to keep their growing multi-functional business units coordinated and working towards the same goals.<\/p>\n","protected":false},"author":33,"featured_media":14499,"parent":11712,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","footnotes":""},"class_list":["post-14496","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.3.1 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Align Helps Rapidly 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